KNIGHT FOUNDATION
KNIGHT FOUNDATION
Urban Innovation
Sometimes, to build a great city, it takes a village.
Brink worked with the Knight Foundation and renowned economist Joe Cortright to publicly launch City Observatory, a virtual think tank dedicated to the planning and build-out of thriving, sustainable urban centers.
Brink Services
Advertising
Brand development
Communication planning
Social media strategy & execution
Web design & development
Media outreach
Who votes for mayor?
Who votes for mayor?
Urban Innovation
Who votes for mayor? In cities nationwide, it’s an older demographic.
Older people turn out for local elections far more than younger people, swaying the vote toward their own interests. Brink worked with Portland State University and The Knight Foundation to better understand city voter turnout and share the story of who’s voting—and who’s not. And what better way to tell this story than cold, hard, powerfully presented data? At whovotesformayor.org, the facts about local voter turnout are readily available for policy makers, political junkies and journalists, helping to get this important story told.
Visit: whovotesformayor.org
Brink Services
Advertising
Brand development
Communication planning
Social media strategy & execution
Web design & development
Media outreach
PEVC/VELOZ
PEVC/VELOZ
Urban Innovation
The road to 1.5 million electric cars.
When California’s Plug-In Electric Vehicle Collaborative was tasked with hitting this ambitious number (by Governor Jerry Brown), the non-profit organization came to Brink. We started by examining their mission and the marketplace and then created a new name, a new look and a whole new communications strategy. The electric car movement is ready to take off. Our plan is to make it happen fast.
Brink Services
Advertising
Brand development
Communication planning
Copywriting
Design
Naming, messaging & positioning
Video concept & production
HEALTH CARE WITHOUT HARM/PRACTICE GREEN HEALTH
HEALTH CARE WITHOUT HARM/PRACTICE GREEN HEALTH
Healthy Communities
Where hospitals do their part for the earth.
Brink is the marketing agency of record for health care’s leading organizations focused on sustainability. As hospitals grapple with their impacts on climate and the environment, our strategy is designed to communicate the forward-thinking nature of their work and appeal to people beyond the choir.
Visit: greenhealthexchange.com
Brink Services
Advertising
Brand development
Communication planning
Copywriting
Design
Media outreach
Social media strategy & execution
Video concept & production
Web design & development
HEALTH SHARE OF OREGON
HEALTH SHARE OF OREGON
Healthy Communities
How approachable healthcare found its audience.
We believe everyone deserves access to acceptable health care without having to go through all the hoops of the current system. So when Health Share of Oregon came to us with a proposal for easy access to a variety of plans and providers that best fit every family's needs, we were only too happy to help. Our simple and approachable video and promotional materials in multiple languages helped Health Share of Oregon expand their reach and enroll previously uninsured Oregonians in best-in-class health care through the Oregon Health Plan.
Brink Services
Advertising
Brand development
Communication planning
Copywriting
Design
Photo direction & production
Video concept & production
FAIR SHOT / FAMILY FORWARD
FAIR SHOT / FAMILY FORWARD
Social Justice
Bringing working families into the 21st century.
Brink, along with a coalition of labor and community groups, created the Fair Shot for All campaign to address racial and economic justice for Oregon’s working families. The result: we cut through the 2014 election noise and created a social justice campaign that grabbed voters and pushed our initiatives. Following the election, we continued growing the community to over 9,000 members who respond quickly to calls-to-action and participate in Fair Shot For All events.
Brink Services
Advertising
Communication planning
Design
Media outreach
Social media strategy & execution
Web design & development
Video concept & production
EQUAL RIGHTS
EQUAL RIGHTS
Social Justice
From just desserts to legislative reform.
When Rachel and Laurel Bowman-Cryer started planning their new life as a family in Portland, OR, they soon became an international news story – for being denied a wedding cake because they were a same-sex couple. Brink worked with Basic Rights Oregon to help Rachel and Laurel turn their story into powerful activism, raising awareness around the discrimination that still exists against LGBTQ communities in cities as progressive as Portland.
Brink Services
Social media strategy & execution
Media outreach